Liz Poerner was announced as Seattle Sounders FC and Seattle Reign FC's new Vice President of Partnership Marketing

The Seattle Sounders and Seattle Reign have made a move to further secure their future. Hiring Liz Poerner as VP of partnership marketing. Now that she's been hired it leaves open 1 question, who is she? That's what I found out!

While she's never worked for a MLS team before she's got lots of experience! Beginning in 1997 being the coordinator for a company called the Marketing arm. In her single year there she must've done a really great job because in 1998 she was hired as the Marketing Manger for freaking Nokia and stayed there till 2005. Where she moved to be the senior director of co-marketing of a little company you probably haven't heard of, ESPN from 2005 to 2010. Then she went to another familiar company under the Disney umbrellas, a umbrella larger than many companies. Working for the streaming service Hulu as a director of ad solutions which I have no idea what that means but it obviously has to do with her marketing experience and with Hulu's growth from 2010-2015 clearly she was a valuable part in Hulu's rise. In 2015 she began working at TEGNA a digital marketing and media company. She moved on to HANG media a company based in Seattle that specializes in bringing people closer to their favorite athletes and teams plus hosting watch parties for major sports events, like the US Open Cup.

“As a former college athlete, I’ve always hoped for the opportunity to bring together my passion for sports and experience in marketing to the team environment. I am honored to join the Sounders and Reign during this time of renewed growth and resolute goals for both clubs,” said Poerner. “With deep community connections, rich histories and commitment to inclusivity and excellence, these organizations represent the pinnacle of sports marketing innovation. I’m eager to collaborate with our dedicated partners and passionate fanbases to create compelling campaigns that elevate both the clubs’ and our partners’ brands.” “Liz’s dynamic experience in integrated marketing and her ability to stay at the forefront of technology make her a game-changer for our partnership efforts,” said Carter. “Her talent for crafting impactful campaigns and innovative solutions will strengthen our partner relationships and elevate the Sounders and Reign as industry leaders. We’re thrilled to have her leadership while we continue to push the boundaries of fan engagement and brand partnerships.”

If you're curious about jobs for the Seattle Sounders you can even clink the link here. Overall with her incredible experience and skill I'm sure Liz will grow the brand of the Seattle Sounders and the Seattle Reign especially with our partners. Thanks a bunch for reading!